Bell & Ross is a watch model recognized for its aviation-inspired timepieces and iconic sq. dashboard case design. The most recent addition to their assortment is the BR 05 Artline Dragon, a restricted version mannequin that incorporates a dragon motif on the dial and case. The dragon is a logo of energy, knowledge and success in lots of cultures and can also be a tribute to the Chinese language New 12 months of the Dragon in 2024.
Press launch with remark in italics.
New: BR 05 Artline Dragon
The Bell & Ross BR 05 Artline Dragon is. Restricted version of 99 items, retail: SGD 11,100.
The BR 05 Artline Dragon combines the modern and fashionable aesthetic of the BR 05 sequence with the intricate and creative particulars of the dragon. The watch incorporates a 40mm stainless-steel case with a satin end and laser-engraved dragon motif all through the strap and case. The dial options the dragon head with scales, claws and tooth fastidiously laser engraved. The watch options satin-finished, rhodium-plated, skeletonized hour and minute fingers stuffed with black lacquer. Powered by the BR-CAL.321 automated motion, which gives a 54-hour energy reserve and a date operate at 3 o’clock.
The BR 05 Artline Dragon is a novel interpretation of the commemorative watch with the dragon zodiac signal. On the coronary heart of the design is the tattoo idea, which has a novel twist that can enchantment to a distinct segment viewers. 99 items might be obtainable at a worth of S$11,000. The BR 05 Artline Dragon is a daring and daring assertion piece for followers of tattoo artwork.
Press launch
2024 would be the 12 months of the Dragon. In response to Chinese language astrology, individuals born beneath the Dragon have an energetic, strong-willed, self-confident, enterprising and fortunate character. The brand new BR 05 Artline Dragon watch captures this daring persona with an unique laser engraving paying homage to a tattoo.
Artline: Engraving with model
Whereas the Maison has made a reputation for itself by producing environment friendly instrument watches for professionals, Bell & Ross has by no means hesitated to let creativity move. That is the mission of the BR 05 Artline: a novel variation throughout the BR 05 line that enables for a freer vary of creative expression. The Maison’s purpose is to supply watches with creative finishes: a declare that’s clearly expressed within the model adorned with gadroons. “We wished to launch a watch that was elegant and adorned. “The BR 05 had potential, with a physique that supplied loads of room for adornment,” famous Bruno Belamich, inventive director of Bell & Ross, on the launch of the primary Artline mannequin.
Now Bell & Ross goes one step additional. The Maison’s philosophy contains pushing one’s personal limits. The BR 05 Artline Dragon enters a very new subject by adopting graphic codes related to the artwork of tattooing. Enjoying with gentle and shadow via the relative fineness and thickness of every stroke, this linework is essential in transitioning the realm of drawing into that of a metallic tattoo.
The forest dragon: a logo of daring
In response to Chinese language astrology, the 12 months of the Forest Dragon begins with Chinese language New 12 months, which takes place on February 10, 2024 – also referred to as the Spring Competition. The dragon is greater than a legendary creature; It is a crucial cultural and non secular reference. It evokes energy as a result of it actively participates within the steadiness of the world. The dragon brings rain for the crops and is an omen of life. To create the motif of the brand new BR 05 Artline Dragon watch, Bell & Ross used symbolic pure parts such because the solar and moon, in addition to references to wildlife such because the swallow motif.
In fashionable tradition, the dragon is a logo of robust, brave and highly effective people, however it additionally symbolizes benevolence, prosperity and luck. The dragons of Asian mythologies convey excellent news.
For artists, the dragon motif is a tireless supply of inspiration, with limitless variations, from probably the most figurative to probably the most refined. Dragons are believed to be a mix of many animals, with their snake-like our bodies, deer antlers, and eagle claws, to not point out their carp scales and demon eyes. The work of the graphic designer meets that of the watchmaker to create a harmonious motif all through the watch with engravings on the totally different surfaces.
The BR 05 Artline Dragon nonetheless options the precept of the gathering: a bezel with rounded corners that’s hooked up to the case with 4 screws. It was additionally essential to work on the legibility of the watch’s time shows: one other signal of the boldness of this avant-garde timepiece.
The artwork of engraving
The ornamental motif is finely engraved on the dial and the built-in bracelet of the BR 05 Artline Dragon. The traditional engraving method has been practiced in China for greater than a millennium.
In watchmaking, engraving is historically thought of the primary non-functional addition to a watch. With the brand new BR 05 Artline Dragon, Bell & Ross is paying homage to Chinese language tradition and its artwork of engraving, whereas on the similar time pushing its mastery of watchmaking methods a bit of additional. An distinctive laser engraving method is used to supply the case and the hyperlinks of the built-in bracelet of the BR 05 Artline Dragon. For the bracelet, because of this every hyperlink is engraved individually earlier than meeting. There is no such thing as a room for error: absolute precision is required to make sure the sample shouldn’t be distorted. Every connection is a masterpiece in itself, making certain continuity of design from one part to the subsequent.
BR 05: up to date magnificence concentrated
Since its launch in 2019, the BR 05 line has been the tangible expression of Bell & Ross’ want to supply an city watch with up to date magnificence.
True to the pursuit of technical excellence, the tenet within the improvement of all Bell & Ross watchmaking devices, the BR 05 Dragon is supplied with a BR-CAL.321 self-winding mechanical motion. It has an influence reserve of 54 hours, making certain not solely excessive chronometric precision but in addition ease of use for an energetic way of life. The hour division is discreetly positioned on the peak of the flange in order to not have an effect on the design.
A unprecedented piece
Designed to rejoice the highly effective symbolism of the Chinese language dragon at first of this new yr, the BR 05 Artline Dragon was intentionally created as a uncommon piece – not solely due to its character, but in addition due to the intricacy of its design. This distinctive timepiece is just produced in a restricted version of 99 items. The BR 05 Artline Dragon is on the market solely in Bell & Ross boutiques and e-boutiques.
